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  • Curly Essence Launch Party

    Hair, was always a word that unbelievably twisted our minds and after three incredible years of sharing our natural hair journey with you, Refinery29 and Cosmopolitan UK, we decided to combat the lack not only in the Portuguese but also in the European market to help Naturalistas untwist your c u r l s with…

  • Matter of “care”

      “How do I make myself make sense to you?”  Yesterday on Twitter, Kilo Kish made this relevant question. I don’t give 2 shits about what people can think about me, so I told her basically what happens to me, i.e., she should not worry about trying to make herself understood. It seems a little…

  • Turn up!

    The fact that we helped change minds across the world, and helped girls like us, think differently about themselves, making them feel beautiful in their own skin, just makes everything even more worth it.So to end this I will just say, natural hair is the bombdiggity.

  • Ana x Nike x White Negatives

    While João (White Negatives) was in London, I took the opportunity to show him some of my favorite spots and it was in Shoreditch that we decided to stop it so he can shoot my vintage jacket from Nike. I decided to put it in my suitcase before moving to London with the excuse that…

  • Foxy Neela

    Today someone told me “have a platform like Curly Essence is great to meet people and the person who said couldn’t be more right. In a way, there is so much in common with people we known and with Neela or Foxyneela was no exception. After a year of messages between both of us and…

  • 90’s you killed us!

    Many of us (purposefully as it is, we believe the “back to our roots” team is not composed mainly by females) have dwelt at some questions – Why only now? Why we have to leave my hair “au naturale”, became an option? Why are there so many questions and so much stigma towards something that…

  • Walking with Claire

    Probably you guys have read the Claire interview (here) and you also may have noticed is that our dear French friend Claire Most was in Lisbon and made sure to spend the morning with us or better, with one of us (Denise ). It was a super fun morning and reminded Paris (first time the…

  • We don’t get it!

    – Thinking that the products sold in so-called “African, Brazilian stores, whatever” (we love using these terms) for “curly, kinky, 3b, 4ahair , etc.” not intended to curly white girls. So let’s be clear … there are no major differences between the different types of curls in the world. The existing products in such stores…

  • FRÔsolutions for 2000 and what?

    Usually with the turn of year, we like to change and start the year with a fresh look. Some people make plans, there are those who fail the plans and some people decide not to draw any plan at all (god bless them)! But when it comes to hair look, do you guys make plans? You…

  • Let them eat FRÔ

     Have you ever thought that the simple fact of having taken or go make a decision that you will have no a priori harmful, may eventually turn against you? Having to go through radical change to adapt a new me, having to go through the social judgment.. but will this trial should be done? When…